Marketing study cases for People who want to improve their English language skills.

Volume 1 (FREE) 

To Read - Others & PDF version on my website (FREE)

To listen: Payhip (here you get the PDF + mp3 files + 15 Video sketches = All from $1.00)

Click here to watch the first 5 video sketches on YouTube 

Video above is the sketch of Chapter 14 (volume 1)

TABLE OF CONTENTS:
CHAPTER 01 – LEARN ANOTHER LANGUAGE?
CHAPTER 02 - VARIETY; THE SPICE OF LIFE (Coca-Cola)
CHAPTER 03 - THE POWER OF TECHNIQUES (Apple)
CHAPTER 04 – THE PIONEER OF MARKETING - KFC.
CHAPTER 05 - GUIDE TO DECISION MAKING (Guinnes)
CHAPTER 06 – THE EVOLUTION OF FACEBOOK.
CHAPTER 07 - GETTING RESULTS (Anheuser-Busch organization)
CHAPTER 08 - THE FOUNDATION OF SALES (Nike)
CHAPTER 09 – CREATING AN INPRESSION (Lush Company)
CHAPTER 10 - A METHOD THAT WORKS (Nestle)
CHAPTER 11 – FERRUCIO LAMBORGHINI
CHAPTER 12 – DIVISION TECHNIQUE (Coca-cola 2)
CHAPTER 13 – An Insight into Richard Branson’s Life.
CHAPTER 14 – BODY LANGUAGE POSTURE.
CHAPTER 15 – RFID – (a Review)

Made for readers who learn best from stories, each chapter of this text presents a case study for improving both English language retention, as well as modern business and marketing concepts. With chapters averaging 2000 words, the information included touches on many influential business figures and corporations. While of course, we hope these stories are inspiring, we also intend for them to solidify visual English comprehension.

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For general stories that contain marketing concepts, corporate studies, basic business model analysis, and overall the modern take on the marketplace, this text is more than sufficient. It is guaranteed that you will learn more than a few new things about business and marketing, no "English learning" necessary.

Volume 2 

To Read: https://books2read.com/u/4DPK6D

To listen: Payhip (mp3 files + 15 video sketches) & Amazon Audible

Chapter 1 - Grubhub's and seamless's Success Story?

Chapter 2- Deliveroo success story

Chapter 3 – Volkswagen - Meeting the Changing Needs

Chapter 4 - Uber's unrevealed Gold Mine

Chapter 5 - How do food delivery apps generate revenue?

Chapter 6 - Tesla's market cap

Chapter 7 - Toyota Is The Gold Standard

Chapter 8 – IKEA tries to make life better

Chapter 9 - Electricity, fossil fuels and nuclear power

Chapter 10 - Elon Musk’s 5 Best Investments

Chapter 11 – The Domino’s makes progess

Chapter 12 - The Collapse of Nokia’s Mobile Phone Business

Chapter 13 - PILLPACK, A Revolution in Pharma

Chapter 14 – XIAOMI – Story of commitment

Chapter 15 - The NIKE Over the Years

You can get all the 15 sketches from volume 2 for FREE if you sign up to my e-mail list.

Also to learn in such a way, by reading stories like this, is very entertaining and pleasurable, you may even read this book just for entertaining purposes and by the end of the book, you did learn a lot of concepts without even noticing it, while enhancing your knowledge about famous brands, companies, and people.

If you were learning the English language, a good exercise is to read in English every day and test your reading comprehension. Every chapter is designed to be a small chunk of information that can be digested very easily while learning concepts and words that can be tested by the questionary at the end of every chapter (with an answer by the end of the book).

If you were teaching marking this can be a very good source of cases that can be discussed in class with your students, fostering learning and interesting conversations about the topic at hand

Volume 3 

To Read -  https://books2read.com/u/bryD5k

To listen: Payhip & Amazon Audible

Some people just like good reading to pass their time, and this book can be it, and because some of the cases are the story of a lifetime of person or company, some folks will like to read or listen many times over (responsible in Audible too).

● Average: 15 study cases
● 10 questions with answers by the end of every chapter
● Excellent for building up vocabulary
● Good for training in information retention for students
● Very entertaining and pleasurable to read

Volume 4 

To Read -  https://books2read.com/u/bPlOzJ

 Listen - Amazon Audible 

Volume 5

To Read - https://books2read.com/u/m27A66

OBS: For the listening part (when available) if  you buy it from Amazon, that will be read by a real person, but if you buy it from Payhip, it will be read by Artificial Intelligence (mp3 files to download will be available)

http://tiny.cc/FreeBook_mkt_study_cases

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to buy the whole collection in PDF click here

Why online marketing is such a powerful tool to promote your business.: Find out how you can go about making the best out of the online resources available. A guide full of ideas of how you can start.

https://books2read.com/u/4AjJ7d

To listen: Payhip

A school of thought advocates that the quality of the products and services offered is the most singular factor necessary for a business to advance its prospects. The proponents of this approach believe that once the quality of goods and services is top-notch, the client will be happy. They advocate that a satisfied customer will return to order for more of such services or goods. While that may be true, a novel emerging approach notes that although the quality of products and services is crucial, it is not enough to keep a business floating. A business grows, develops, and becomes profitable as its revenue base expands. A satisfied customer will come back, but with marketing strategies in place, one happy customer can reach and persuade 50 others. Thus, excellent quality must go hand-in-hand with an efficient marketing system to boost a business by creating a wide range of customer outreach.

In this book you can find the best guide to take advantage of one of the most efficient and cheaper ways of doing marketing today.
►Why marketing is the heart of your business, and where is the best vehicle to do marketing today.
►Why online marketing is the most efficient way of doing marketing today.
►Why online marketing efforts last longer than others methods.
►How can you put your business online for free (and other methods too)

SEO services: What do you need to know before deciding between to hire SEO services or do it by yourself

https://books2read.com/u/4NjWGx

https://mgameirollc.uteach.io/products/12

To listen: Payhip

Business who are struggling how to best advertise online, probably have tough of what is SEO and why is that so important? If that is you keep reading because you will learn what it is SEO, why is it so important and how to decide between hiring or doing SEO by yourself.

Are you new in the digital world and are looking forward to market your products or services on online platforms?

Do you have any idea about Search Engine Optimization (SEO)? Do you want to know how SEO works and what its importance is for online marketing?

If yes, you need to continue reading the following lines as these are all about SEO and will help you understand every bit of it.

If you are not a new business, you probably had to face the decision to move from traditional marketing to online. In that case, you would have to learn things such as online marketing tools and concepts like SEO. Is it worth learning, and do it by yourself, or is it better to hire someone else to do it for you? If you find yourself in such a dilemma, this book will help.

The book “What do you need to know before deciding between hiring SEO services or doing it by yourself?" is perhaps the most comprehensive guide related to SEO that throws light on all the relevant and significant aspects of Search Engine Optimization. The book does not jump to the technical ideas straightaway. Instead, it follows a step-by-step approach so that the amateurs of the field can have a thorough understanding of the topic. The book majorly revolves around the discussion about the very basic concepts of SEO, along with throwing light on the elements associated with this domain. It follows by talking precisely about the strategies used for running SEO campaigns.

After a detailed introduction, the book moves on to talking about the history of internet research to let people understand how things work on these platforms. It will also give information about how online mechanisms have changed since the arrival of smartphones. In addition to that, the book also discussed SEO in terms of the e-commerce business industry as the online business industry is now booming more than ever.

The book is written in the simplest possible manner by considering that the readers have no prior idea about these ideologies and mechanisms. Therefore, everything is discussed in detail by combining the technical terms and discussing them in terms of simple terminologies. A person who has no idea about online marketing and search engine optimization will find this book extremely helpful as it is easy to understand.

However, the major portion of the book revolves around whether the people should do the SEO tasks themselves or they should be hiring specialists to do the job? It turns out that unless a person is extremely expert in the field, he must be taking the services of the professionals who have been in the industry for long enough now.

Once you are done with reading the whole book, you will have a clear understanding of about:

SEO History & Basics
Major SEO Strategies
SEO & E-Commerce
Thinks to Remember While hiring SEO Experts

If you are convinced about the significance of the above-mentioned concepts and you think that such know-how can prove to be beneficial for you, then you need to make up your mind to buy this book at the earliest. Hence, waste no more time and move your cursor towards the Buy Now button to get the maximum benefit from this comprehensive SEO-based knowledge.

Course: SEO Basics